PPSpy works for one job: finding new products by when their first ad started, then seeing every page and ad behind the store. On our $39 Standard plan, reach and spend were the weak spot: seven of the top 20 products showed zero.

What we tested
Accountour own, paid Standard plan, $39 a month
Runsproduct list and US-store slice, 4 November 2026; list, store card and product card, 5 November 2026
Not checkedfree trial, annual price, Sales Tracker, Chrome extension, accuracy of visit figures

What PPSpy shows in the product list

Library Product is the main screen. It sorts by ad activity and filters by First Ad Date, which is the date filter you want when hunting for new products: it dates the product’s ads, not the listing. You can also filter by store region, ad duration, price and platform, or use the AI Score buttons (Testing, Scaling, Winning).

With first ads between 4 October and 4 November 2026, PPSpy found 1,009,808 products on 5 November. Each card gives active ad sets, total ad sets, ads, run length and the store.

PPSpy Library Product list sorted by active ad sets

PPSpy Standard, Library Product, First Ad Date 2026-10-04 to 2026-11-04, sorted by active ad sets, 5 November 2026: 1,009,808 found; the top three show 1.4K, 1.1K and 859 active ad sets.

Don’t budget from PPSpy’s reach and spend

This is the column to ignore. In the top 20 products of that list, 7 showed Reach 0 and Spend $0, though each had at least 316 ad sets. The first card in the frame above shows 17 reach and $0.35 of spend against 3.5K total ad sets, 1.4K of them active.

The other 13 ranged from 17 reach to 572.0K. So the column isn’t empty everywhere, but it can’t rank products when a third of the top list reads zero. PPSpy doesn’t explain the zeros on the card. Use ad sets and run length, and treat zero as missing data.

PPSpy product card for the KLAAST blower showing zero reach

PPSpy Standard, KLAAST Cordless Turbo Blower, 5 November 2026: 1.2K ads, 1.3K ad sets, Reach(Spend) 0($0), run length 30 days; the ad list shows 998 active and 199 removed.

One store, seven advertiser pages

The store card is PPSpy’s most useful screen. KLAAST runs through 7 advertiser pages: three under its own name, plus four styled as people and small businesses: Jamal the Detailer, Tony the Landscaper, Dan’s Easy Yard and Saturday Stories. A single page in the Meta Ad Library doesn’t give you that view.

The card counts 1,840 ads: 1,429 active and 411 removed. Each ad links to its product and page, so you can see which page pushes what.

One thing didn’t add up: the store header said 6 products, while the product card’s store panel said 30. Check the store itself before you quote either.

PPSpy store card for KLAAST with seven advertiser pages

PPSpy Standard, Library Store, klaast.com, 5 November 2026: 7 advertisers, 1.8K creatives, 1.9K ad sets, Reach (Spend) 0($0), first ad 5 October 2026.

Finding a new product with PPSpy

We ran one search on 4 November 2026: stores in the US, first ad in the last month, sorted by active ad sets, top 20. It returned 239,948 products.

Credits and what Standard includes

Standard’s account page lists 10.0K for Shopify Analysis and 30 for Sale Tracking. Our counter rose by 20 for a product list and 10 for each card we opened.

Traffic Research sits behind the same plan, with filters such as Monthly Visit, Monthly Sale and Monthly Revenue. We didn’t test how accurate those figures are.

PPSpy Traffic Research filter screen

PPSpy Standard, Traffic Research filters, 5 November 2026: sources, Monthly Visit, Visit Growth, Monthly Sale and Monthly Revenue.

If PPSpy doesn’t fit

ToolWhat it coversPaid fromWhat we checked
TrendTrackStores, ads and products; ads from Pro€49/mo, ads from €89review
MineaMeta ads and Shopify products$49/moreview
PiPiADSTikTok and Facebook ads$49/mo (lists at $69)review
SpytrendFacebook, Instagram and TikTok adsfree tier, $79/moreview

At the $39 in our account, PPSpy is the lowest paid price in this table, and it has the first-ad date filter. We couldn’t read its other plans. If you need ads rather than products, the others go deeper.

Should you pay for PPSpy?

Yes, if you hunt products and want to see the pages behind a store, at $39 a month. Skip it if you need reach or spend, because those are the fields that failed here.

FAQ

Is PPSpy worth it?

For finding new products and the stores behind them, yes at $39 a month, if you treat ad counts as the signal. Not for budget estimates: on 5 November 2026 seven of the top 20 products in its list showed zero reach and $0 spend despite hundreds of ad sets.

How much does PPSpy cost?

Our Standard plan shows a next charge of $39 a month in the account, read on 5 November 2026. The public pricing address we tried returned a page-not-found error that day, so we can't confirm other plans. The site advertises 50% off annual plans until 31 December.

Does PPSpy have a free trial?

The site shows a Start Free Trial button, but we went straight to a paid plan, so we can't say how long it lasts, what it opens or whether it needs a card. Check that on the sign-up page before you enter payment details.

Why does PPSpy show zero reach for active products?

PPSpy doesn't explain it on the card. KLAAST's Cordless Turbo Blower showed 1.3K ad sets and 998 active ads with Reach 0 and Spend $0. We can't say why, so read the column as missing data, not as a product nobody saw.